Toys & Games Fulfilment by Lama Fulfilment

At Lama, we take the chaos out of playtime logistics. Whether you’re shipping collectible card games, plush teddies or big family board games, we keep your toy and board game fulfilment smooth, speedy, and scalable. Keeping gaming fun and simple, just as it should be.

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The UK Toys & Games Market at a Glance

The UK toy industry is a serious player, worth over £7 billion and climbing, with nearly half of all sales happening online. That means online brands need fulfilment that’s just as fast, fun, and frictionless as the products they’re selling.

We’ve seen massive spikes in demand driven by pop culture trends (think Queen’s Gambit chess sets or Barbiecore everything). When these moments hit, your fulfilment setup needs to move fast.

And customer expectations? Through-the-roof. Today’s shoppers expect their toys and games in perfect condition, delivered fast, with zero fuss. That’s where Lama comes in.

Our Toys & Games Fulfilment Process

From launch-day spikes to evergreen classics, here’s how we handle toys and games fulfilment with care, clarity, and clever tech:

1

Demand Forecasting & Planning

Using our online dashboard can help you to track sales data, and complete trend tracking to predict peaks – whether it’s Christmas chaos or a media-fuelled rush on a trending toy.

2

Stock Preparation & Receiving

Every delivery goes through a quantitative audit and barcode scanning on arrival, before placing it in a location with a SKU. This keeps your inventory sharp and ready to ship.

3

Integration & Automation

We connect to Shopify, Amazon, Etsy, eBay, Magento, and more. No copy-pasting orders, just clean, seamless automation that keeps your store and warehouse in sync.

4

Returns & Quality Control

Not every toy hits the mark. We offer non-destructive returns inspection and quick reintegration into your stock, so nothing gets wasted.

Why Toy Brands Trust Lama with Game Fulfilment

Toys and games fulfilment isn’t child’s play – it takes precision, planning, and a warehouse team who knows the difference between a puzzle set and a collectible figurine.

Packed with Care

Kids (and grown-up collectors) expect their toys in top condition. We make sure every game delivery is perfectly picked, packed and ready to play.

Festive-Season Proof

Got a new quarter surge coming? We scale up effortlessly for big campaigns, flash sales, and seasonal booms.

Integrated Inventory

We can plug into each of your ecommerce or marketplace platforms to keep everything running aligned.

Same-Day Despatch

Orders in by 2pm? We’ll ship it the same day. That’s toy fulfilment with turbo speed.

Real-Time Stock Tracking

Never get caught short on best-sellers, our software keeps tabs so you don’t have to.

What We Fulfil: Toys & Games We Handle

At Lama, we’re ready to fulfil a full playroom’s worth of fun. We safely store and ship:

  • Board games & card games: From party classics to strategic RPGs
  • STEM & learning toys: Kits that educate and entertain
  • Soft toys & plushies: From cuddly bears to branded character plush
  • Puzzles & building sets: Jigsaws, bricks and beyond
  • Action figures & collectables: For kids and big kids
  • Subscription toy boxes: Custom-packed and timed perfectly each month

Common Challenges of Toys and Games Fulfilment

Tap or hover over the tiles below to see how Lama can help:

Seasonal Peaks

High demand during holidays can strain fulfilment capabilities.

Peak Season Preparedness

Scaling operations during high-demand periods to ensure timely deliveries.

Safety Standards

Ensuring products meet safety regulations is critical.

Quality Control Measures

Implementing checks to ensure all products comply with safety standards.

Inventory Management

Popular items may go out of stock quickly, affecting sales.

Real-Time Inventory Tracking

Monitoring stock levels to manage replenishment proactively.

Vernon's Top 3 Tips for Homeware Fulfilment Success

Straight from the Boss (and proud dog dad), here’s what Vernon has to say:

Peak planning beats panic

“Toy and game sales explode during gifting seasons. We’ll help you plan stock and storage ahead of time, so you’re ready for every big launch or Christmas rush.”

Packaging is part of the play

“Whether it’s a luxury board game or a plush unicorn, smart packaging protects the product and wows the customer. We’ll help you brand every box.”

Sort your SKUs, save your sanity

“Toy catalogues can get complicated – variants, bundles, exclusives. We’ll help you streamline SKUs so you stay on top of what’s where.”

Why Game Brands Choose Lama Fulfilment

Here’s why toy brands stick with us:

Toy fulfilment designed for growth

Whether you’re launching or scaling

Easy integration with your

No tech headaches

Low error rates, happy reviews

Every game delivery double-checked

Returns made easy

To keep customers smiling

Flexible storage

From giant ride-ons to pocket puzzles

Toys & Games Fulfilment FAQs

Do you handle fragile toys or collector’s items?

Yes! We offer custom packaging and careful handling for high-value or fragile pieces – perfect for game fulfilment or collectible toy fulfilment.

Absolutely. We can pack, personalise and dispatch monthly toy boxes right on schedule.

Our returns process is quick and simple, we inspect, restock (if possible), and update your inventory in real time.

We can wrap your toys in anything that works for you! Branded boxes, tie bags or flyers – we can work it out together! Your branding is important to keep clients loyal, and we’ll execute it perfectly, every time.

We keep track of compliance for each and every supplier that we send B2B. Nothing will be sent out until we know it will arrive to stores safely, and ready to get on the shelves.

Lama Customer Care

Our UK-based customer services team can be your middle man. No more time spent responding to time consuming questions from customers. Leave it to Lama. It’s all personalised, so clients won’t know that they’re not talking directly to you.

Lama Fuflilment

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