Customer service at every step


Learning by Questions




Specialised Marketplace Services



Cost-effective product sourcing and import


New time-limited delivery service


Advanced replacement warranty

Learning by Questions were crowned Innovator of the Year at the 2019 Education BETT Awards – the world’s largest education technology show.

They have developed a classroom app filled with curriculum-aligned question sets with immediate feedback. Not only does this super-charge learning, it also reduces teacher workload by making marking automated and providing instant pupil insight for effective interventions.

However, they needed some hardware to run this app on. So they approached Lama Fulfilment in early 2018 to discuss their requirements.

They were looking for a competitively-priced charging cabinet, along with 7” and 10” tablets. In addition, they required a full warranty and returns management turnkey solution.

Our product sourcing specialists began engaging with several Far East factories. After receiving several samples (of both cabinets and tablets) from multiple sources, we collectively homed in on a few products.

Once we’d agreed the specifications (branding, colours, sizes, pricing, production time, packaging types etc) we placed the orders and organised for the products to be imported. Lama Fulfilment took care of all the relevant export and import documentation to cover regulations in China and the UK. We also dealt with obtaining all relevant CE and ROHS certification.

Once received, we configured the cabinets with the tablets. Concurrently we crafted a bespoke 2-person delivery service to the schools that formed the majority of Learning by Questions customer base. We then began fulfilling orders, mostly via offline channels.

In addition we offer an Advanced Replacement Warranty service for the schools. The school simply contacts us (via email, social media, online chat or phone) and we send them a replacement, together with an easy-to-use pre-printed and pre-paid returns label. This is all handled by our in-house Customer Care team.

We also utilise our own in-house technicians to repair and/or refurbish any faulty cabinets or tablets.

Furthermore, Learning by Questions (LbQ) have also produced a series of question books to accompany their app. These books can be bought either on LbQ’s own website, their Amazon store, or via more traditional methods such as over the phone.

To enable easy fulfilment of these orders, Lama Fulfilment have integrated all of LbQ’s online channels into our platform. We store, pick, pack and ship their books as and when orders come in, either singularly or in conjunction with one of the LbQ cabinets.

Services provided:

  • Import and certification
  • Order fulfilment
  • Bespoke deliveries
  • Customer services – 1st line
  • Returns and warranty handling
  • Product repair and refurbishment

It would have been impossible to fulfil orders and integrate at this price point without the excellent service from Lama.

Peter Lee

Part of the Senior Leadership Team at Learning by Questions

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